All Episodes
Episodes
Why Childcare Centers Are Losing 4-Year-Olds to Public Pre-K
If your childcare center is losing 4-year-olds to public Pre-K, this episode will help you understand what may be happening and how to respond with better marketing.
Parents often choose public Pre-K because of cost,...
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What to Post on Social Media When You Run a Home Daycare
Do you ever sit down to post on social media and suddenly have no idea what to say?
In this episode, Christina shares simple social media post ideas for home daycare providers who want to stay visible, build parent...
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The Best Childcare Social Media Content Is Not Perfect
Many childcare providers feel stuck when it comes to social media.
You open Facebook or Instagram and immediately wonder:
“What am I supposed to post today?”
Then you see another childcare program with polished...
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Why Your Childcare Ads Aren’t Producing Enrollments — and What Most Centers Get Wrong
Are your Facebook or Instagram ads getting clicks, views, or leads… but not turning into actual enrollments?
In this episode, Christina breaks down why childcare ads often do not produce the results center owners...
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Why Your Home Daycare Has Empty Spots Even When Families Need Childcare
If your home daycare has empty spots even though families in your area need childcare, this episode will help you understand what may really be happening.
Christina shares why many providers have a visibility problem,...
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Random Marketing Creates Random Enrollment: Why Childcare Centers Need a Predictable Enrollment System
Random Marketing Creates Random Enrollment:Why Childcare Centers Need a Predictable Enrollment System
Many childcare centers are not struggling because they have a bad program. They are struggling because their...
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How to Use Paid Traffic to Give Your Childcare Center an Enrollment Boost
If your childcare center has open spots, paid traffic can help you get in front of local parents faster.
But here is the problem: running ads without a clear enrollment plan can waste money quickly.
Paid traffic works...
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How to Follow Up With Parents After They Ask About Your Home Daycare
In this episode, Christina shares why follow-up is one of the easiest low-cost ways for home daycare providers to improve enrollment conversations. You do not need fancy software, a big ad budget, or a complicated...
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Simple Home Daycare Marketing Ideas When You Have a Small Budget
Marketing your home daycare does not have to be expensive. In this episode, we’re talking about simple home daycare marketing ideas you can use even if you have a small budget, no fancy website, and no paid...
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5 Childcare Marketing Ideas to Get More Enrollment Inquiries This Week
Need more enrollment inquiries for your childcare center? In this episode, we’re sharing five simple childcare marketing ideas you can use this week to help more local families find your center, trust your program,...
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What Marketing Actually Works on a Small Budget for Childcare Providers
 How to improve your daycare marketing basics so parents can easily find you online
Why Google Business Profile is one of the most powerful free marketing tools for childcare providers
How to encourage word-of-mouth...
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Spring Enrollment Push: Simple Marketing Moves for March
Use March as a spring reset for your childcare marketing. In this episode, I share simple, seasonal strategies to boost spring, summer, and fall enrollment without burning out.
What we cover:
Why March matters for...
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